Sign In
Main Office
​725 S. Figueroa St. Suit​e 3400
​Los Angeles, CA 90017


Excess Casualty​

Umbrella and Excess Casualty​​

​Higher liability limits aren’t just a requirement anymore, they’re a necessity.   When you are building towers of coverage you need an underwriter who understands your clients’ needs and will work with you to provide the best possible coverage options.  

Great American Custom has the expertise to bring your client the coverage to protect their business and give them the peace of mind they need.  In addition, every policy we write is backed by the financial strength of the member company of Great American Insurance Group. For more information on our financial strength, visit :  
Umbrella and excess policies are typically written on Admitted Paper​. 

Our expertise will give you the competitive advantage to solidify your producer relationships, and assist in growing your book of business in four key areas:

Technical Expertise We have experience developed over multiple profit cycles (averaging 25 years), extensive underwriting authority, and a team of responsive and flexible underwriters.  No referral black holes - just consistent, practical responses to meet your clients’ expectations.  
Value Added Technologies – Our systems are paperless, and have a proprietary underwriting data portal to issue quotes/binders and policies quickly.  Moreover, our quotes & binders have a browser link, which provides access to our forms library.  This will allow your brokers to review forms & endorsements from the convenience of their desktop or clients’ office via their mobile devices.    

Performance and Cost Improvement – Great American Custom has the financial strength, claims to handle expertise, and underwriting continuity to handle all your business underwriting risks.  Think of us as a standard market with a hook, which will improve your retention rate, and lower acquisition costs.  

Knowledge Sharing and Market Expertise – We have ​comprehensive knowledge of liability hazards, emerging trends, structured pricing, and familiarity with forms and coverage requirements.  We listen to your insurance needs and work with you to fill your special capacity requirements.

​​Target Classes​​

Our experience is broad and our risk appetite is extensive.  We'll consider nearly all classes of business, depending on lead or excess attachment.  Some classes we frequently write:

Food Processors
Farm Equipment Dealers
Financial Services
Insurance Companies
Investment and Financial Planners
Real Estate Investment Trusts
National Contractors
Practice Policies
Multi-Year Projects – Wrap-Ups
Project Specific
Owner’s Interest
Specialty Contractors
Energy-Related (onshore)
Oil Field Service
General Contractors
Mechanical contractors
Automobile Parts - Tier 1 Suppliers
Building Products
Medical Products – Non-Invasive 
Paper Products
Steel Products – Fabrication, Pipe, Tubing
​Technology – Hardware, Software

Real Estate
Hospitality – Casinos, Hotels, Resorts

Ineligible Classes

There are a few classes that we won’t consider:
​Aircraft Products 
Cranes - Operators, Rentals
Fracking Operations
Guns & Ammunition
Heavy Rail
Invasive Medical Products
Nursing Homes​
Refineries, Gas Plants
Wood Frame Residential Construction – Tract Homes
Tobacco products


Think of us as a financially sound Excess and Umbrella provider that can help meet your capacity needs.  We most frequently place $25M limits in layered positions, but will also consider shorter limits either in layered positions or in Lead Umbrella or Excess layers over well-structured primaries that are underwritten by sound carriers who lead the field in claims handling and loss control. 

Over 90% of the policies are written on Admitted paper - Great American Insurance Company, Great American Assurance Company, Great American Alliance Insurance Company, ​​Great American Insurance Company of New York, Great American Security Insurance Company, and Great American Spirit Insurance Company.

​Claims Services

Collaborative - The hallmark of the Great American Custom Excess Casualty claims unit is an individualized, customer-focused claims service. Drawing upon many years of experience administering a diverse body of claims, the Great American Custom excess claims team thrives in a collaborative environment and also works closely with its select group of attorneys and experts as well as our customer representatives in order to achieve the best outcomes for our insureds and maintain long term business relationships.

L​oss Reporting Email​
Contact (800) 687-4453 or eFax (855) 763-4172​

Great American Custom

Other Office Locations

  • Atlanta
  • Boston
  • Cincinnati
  • Middletown
  • New York
  • Parsippany
  • Philadelphia

Great American Custom is a full-service underwriting division of Great American Insurance Group focused on long-term client relationships and customized business solutions. We specialize in providing primary casualty products as well as umbrella and capacity excess products that meet the needs of the commercial market. Our policyholders range from small businesses to complex multi-national corpora​tions and Fortune 1000 companies.​

There are over 3,000 property and casualty insurance companies in the United States. Only 50 are included on the Ward’s 50 List for safety, consistency, and performance. Only 5 have been rated “A” or better by A.M. Best for over 100 years. Only 2 are on both lists. Great American Insurance Company is 1 of the 2.

Great American Custom

​725 S. Figueroa St. Suit​e 3400
​Los Angeles, CA 90017
© 2022 Great American Custom Insurance Company. All rights reserved.​